Tag: robots

Terror Management Theory and the Uncanny Valley (Video)

Here’s a video clip from my lecture last October at Neumann University on the Uncanny Valley. About an hour into the discussion of why androids and animatronics might creep us out, I gave this overview of “terror management theory” to explore how it applies to theories of the uncanny (das Unheimliche) and the representations of […]

“The Uncanny Valley” Event: Guest Lecture at Neumann University 10.23.15

I will be giving a talk about “The Uncanny Valley”, free and open to the public, at Neumann University (near Philadelphia, PA) on the early evening of Oct 23rd. This event doubles as an early bird festivity for Raw Dog Screaming Press’ exciting conference, DogCon4. [Raw Dog is the parent company for Guide Dog Books, […]

The Clone Chores — aka. Return of the Maytag Men

Last June, I shared some observations about how das Unheimliche is employed in Maytag advertising that features the newest model of their Maytag Man spokesman. A year later, this great advertising icon is back in a new tv ad that has doubled-down on his inherent uncanniness…by framing the character as but one clone in a […]

The Return of the Uncanny and the Rise of the Uncanny Valley

Although there is some wise debate about the reliability of Google NGrams as statistical proof, it is still interesting to see the way the term “uncanny” has come into — and gone out of — fashion over the years… Here’s how google NGram tracks the appearance of the term “uncanny” in all books between 1800 […]

The Uncanny Valley: Expanded and Uncut! Notes on Mori’s Groundbreaking Essay

  I like to think I’m good at keeping up with research on the Uncanny, but somehow I missed an important event this June: IEEE Spectrum published the first complete English translation of Masahiro Mori’s highly influential article on “The Uncanny Valley” (originally published in what they call “an obscure Japanese journal called Energy in […]

The Uncanny Valley and Intellectual Uncertainty

Scientists are continuing to conduct empirical research into the theoretical assumptions of uncanny valley theory. A recent article in Digital Trends by Jeffrey Van Camp announces that “Scientists think they’ve figured out the ‘uncanny valley’. It’s based on a report from Science Daily about a recent brain study called “Your Brain on Androids” by Ayse […]

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