Wow! This image from the Roy Castle Lung Cancer Foundation’s (UK) anti-second hand smoke campaign stunned me for a moment, with its visual echo of my recent post about the website, Photoshop Disasters. (Via the excellent advertising watchblog, AdGoodness). In that original post, I wrote: “We always already understand that advertising is manipulative and fake, and yet when the flaw appears,… Continue reading Smoking Stunts and Growths
Category: Advertising
Appearances of Das Unheimliche in popular advertising and marketing.
Parade Floats and the Uncanny
Here in the USA, it’s Thanksgiving morning. The annual Macy’s Thanksgiving Day Parade in NYC is just getting started, and while I’ve never been a fan of parades, one can’t deny their significance in both small town culture and in big city holiday fests, alike. The news media treat them like spectator sports. For the… Continue reading Parade Floats and the Uncanny
Photoshop Disasters and the Fantasy of Picture Perfection
Photoshop Disasters is a funny weblog that collects flawed design elements in advertisements and elsewhere (like the above image from a Sears Catalog). The accidental amputations, bizarre hands, and other forms of freakish anatomical blunders strike a viewer as uncanny when you spot them in what would otherwise be a “picture perfect” advertisement. We always… Continue reading Photoshop Disasters and the Fantasy of Picture Perfection
Pop Song as Product Placement: Doublemint “Forever”
If you watch the latest Doublemint gum TV commercial — featuring Chris Brown dancing in the dark with the product’s new “slim” package — you might be wondering: gee, that song and dance is nice but what happened to the infamously kitschy jingle and the wholesome set of twins? The ad itself is a twin: … Continue reading Pop Song as Product Placement: Doublemint “Forever”
Enjoy Uncertainty: Randomization and the Uncanny iPod
Although the iPod shuffle is now an mp3 player that is the size of a postage stamp, the advertising campaign for the device — back in 2006 when it was the size of a stick of gum — asked consumers to “Enjoy Uncertainty.” I can think of no better mascot for the popular uncanny. Typically, uncertainty… Continue reading Enjoy Uncertainty: Randomization and the Uncanny iPod
Bread that Talks
Obviously, no one believes bread can talk. But Schwebel’s ‘taliano — “The Bread with the Foreign Accent” — would like us to believe its Italian bread has an identity so Italian that it can speak to us. I used this example in my recent lecture at the Alpha Science Fiction & Fantasy Workshop for Young… Continue reading Bread that Talks